When viral goes wrong
Ouch! This article shows how a great viral idea CBS had for its show "Cane" with Chevy Trucks got derailed.
Labels: Cane, CBS, Media Strategy Davis Newman Payne Interactive Knoxville
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Ouch! This article shows how a great viral idea CBS had for its show "Cane" with Chevy Trucks got derailed.
Labels: Cane, CBS, Media Strategy Davis Newman Payne Interactive Knoxville
What does a second-tier Presidential candidate have to do to generate some buzz? Well, if you are Governor Mike Huckabee, you enlist the help of Chuck Norris and watch your online buzz rate grow by leaps and bounds.
Labels: Budweiser Clyesdales, Deane Hill Food City