Thursday, December 21, 2006

Here is the DNP Christmas card in all its YouTube glory...

Happy holidays from the wild bunch at DNP...

In case you didn't receive one of our holiday cards in the mail, here's an online version that wound up on YouTube.

Merry Christmas and all the best to you and yours in '07!

DNP

Friday, December 08, 2006

An American Revolution?

We just came across a great article in the latest issue of Wired that takes an interesting look at a recent Chevrolet campaign. The article, by Frank Rose, is an intriguing case study about customer-generated advertising. Notice the reaction, both good and bad, when Chevy asked web users to make their own video spots for the Tahoe. What do you think about this approach?

One of our new favorite campaigns--Miller Lite: Man Laws.